Jack Kerouac – Crazy Ones (Think Different Apple)

Here’s to the crazy ones.
The misfits.
The rebels.
The troublemakers.
The round pegs in the square holes.
The ones who see things differently.
They’re not fond of rules.
And they have no respect for the status quo.
You can quote them, disagree with them, glorify or vilify them.
About the only thing you can’t do is ignore them.
Because they change things.
They push the human race forward.
And while some may see them as the crazy ones,
We see genius.
Because the people who are crazy enough to think
they can change the world,
Are the ones who do.

Jack Kerouac “On The Road”

Used by Apple for the famous Think- Different ADV

The Think Different ADV featured many public figures including Jim Henson (creaotr of The Muppets),

Martin Luther King, Maria Callas, Pablo Picasso, Albert Einstein,

Richard Branson (founder CEO of Virgin records and Virgin Airlines), Gandhi,

Bob Dylan and Amelia Earhart (first woman to fly the atlantic).

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